Media Buyer


Sonobi
Kansas City, MO
United States

Job Description
Company OverviewSonobi is an independent, consumer-focused technology company that provides a fair and equitable media marketplace to connect advertisers directly with individuals. Sonobi’s JetStream technology is transforming the business of traditional impression-based advertising to individual-based advertising. By unifying comScore’s top 250 premium media properties and Fortune 500 advertisers, Sonobi’s JetStream platform enables publishers and marketers to directly collaborate to create and deliver superior addressable communication plans for the people who matter most — consumers.
Benefits
At Sonobi, we recognize that amazing people make amazing organizations! We value our people and offer our employees great benefits such as 401k matching, unlimited vacation, a casual work environment that offers a flexible schedule and an opportunity to be a part of a collaborative work culture.
Position Overview
You will independently manage campaigns in all aspects, from creative to analytics and reporting to optimization. You will benefit from the experience of others while maintaining a high level of ownership and accountability. Gain exposure to the functionality of a large org of advertising experts operating in markets and collaborate with technical and non-technical teams throughout the business to accomplish big-picture business goals. If you’ve bought media to search feeds, this is the perfect role for you.
Essential Job Functions:
Use real-time analytics to determine new audience opportunities and conduct testing and experimentation to validate strategiesBuild, test, and launch new PPC campaigns using proprietary and industry-leading platforms and toolsCreate ad copy, using relevant data and metrics to cater to audience trendsOwn reporting and analysis on your book-of-business and regularly communicate with stakeholders on performance, blockers, strategy, and testingWork with internal content, design, and engineering teams to optimize user experience and increase conversion rates across sitesMonitor industry and market trends in paid traffic channels to recommend improvements and implement new strategiesRequired Experience/Skills
Experience managing paid advertising campaigns (social, native, display, search, etc.)Expertise in Excel, or other data visualization toolsStrong analytical skills and comfort working with large amounts of raw dataIndependent drive to succeed and a strong sense of ownership and accountabilityFamiliarity with graphic design tools (Adobe Photoshop, Canva, etc)2-4 years’ experience with Google Ads or Facebook Ads is a plus
Employer
Sonobi
Hayley Ranson


United States